1.1 Interact with industry representatives professionally
1.2 Apply knowledge, skills and values innovatively
1.3 Compile a industry-based project report
2.1 Generate business ideas
2.2 Research feasibility of a business idea
2.3 Do comprehensive market research
2.4 Produce a professional business plan
3.1 Analysis of financial statements
3.2 Make long-term investment decisions
3.3 Make long-term financing decisions
3.4 Make short-term financial decisions
4.1 Analysis of business vision, mission, objectives
4.2 Do a situation analysis and marketing audit
4.3 Develop marketing objectives and strategies
5.1 Discuss and compare the different elements of responsible tourism.
5.2 Determine and describe the importance of responsible tourism.
5.3 Know and understand the strategies for sustainable ecotourism.
5.4 Explain the relationship between the components of ecotourism.
5.5 Identify and explain the role of local communities in ecotourism.
5.6 Describe strategies to involve local communities in tourism development.
Integrated assessment
The assessment methods are unique to the different outcomes. Theory tests focus on the knowledge of learners, while the practical assignments focus on the demonstration of skills. Therefore, the two assessment methods cannot be separated as the one complements the other in ensuring that the purpose of the qualification was achieved.
Theory and practice are integrated in the following ways:
Theory: Tests and an externally moderated final examination.
Practice: Projects and assignments, case studies, portfolios containing proof of learning progress.
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