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Exhibits are visual displays designed to attract the attention of people passing by. After an exhibit has caught someone’s attention, it should interest them enough that they stay and learn more about a topic, view items, sample products or purchase something.
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Exhibits can be as simple as a poster series in a store window, or as elaborate as a multimedia show in a booth at the fair. Effective exhibits:
- Attract attention.
- Summarize a single idea.
- Tell the visitor where to get more detailed information.
- Present a good image of your organization. Exhibits may also:
- Take a considerable amount of time to plan, build and maintain.
- Require extra set-up time, specialized help or special transportation to move them. • Require an attendant as well as maintenance or replacement parts if you use live animals, models, photographs or anything else that could be detached, handled or removed.
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